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The style issueDecoded in 30 seconds

The look, decoded. Then found for less.

Red carpets, airport arrivals and off-duty uniforms, broken down piece by piece: why the look works, then pieces in the same spirit at three prices.

Read the stories Shop the edit
FamescoopOuterwear Single or Double-Breasted: What a Coat's Front Does to an Outfit Explainer · 3 min · 3 pieces Cover story · Outerwear Single or Double-Breasted: What a Coat's Front Does to an Outfit Two coats in the same wool, length and colour can look like different garments, and the difference is the front. A single-breasted coat draws one quiet… Get the look Budgetboohoo Dames Dubbelgeknoopte lange jas | Pruim | Maat: 40€36.80 Sweet spotM. Christian Lacroix double-breasted wool coat - BLACK - M€99.60 SplurgeMarciano Double-Breasted Trenchcoat€380 Read the story →

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FamescoopOuterwear Single or Double-Breasted: What a Coat's Front Does to an Outfit Explainer · 3 min · 3 pieces Outerwear · Explainer · 3 min Single or Double-Breasted: What a Coat's Front Does to an Outfit Two coats in the same wool, length and colour can look like different garments, and the difference is the front. A single-breasted coat draws one quiet vertical line; a…
02 Shoes & Sneakers · Explainer Ankle, Mid-Calf or Knee-High: What a Boot's Height Does to an Outfit Where a boot stops decides what the whole lower half of an outfit looks like. Ankle, mid-calf and knee-high… 5 min 3 pieces 03 Street Style · Explainer Tucked, Half-Tucked or Out: What a Shirt Tuck Does to an Outfit Tuck a shirt in, leave it out or split the difference: the choice moves the line where the eye decides the… 5 min 04 Red Carpet · Explainer Mini, Midi or Floor-Length: What a Dress Hem Does to an Evening Look The hem is the first thing a dress says: mini keeps the eye high and reads lively, knee-length is the classic… 5 min 3 pieces 05 Watches & Jewellery · Explainer Leather, Steel or Mesh: What a Watch Strap Does to an Outfit The strap is the part of a watch that actually meets your outfit. Leather warms things up, a steel bracelet… 4 min 3 pieces 06 Eyewear · Explainer Thin, Medium or Thick: What a Sunglass Frame's Weight Does to an Outfit Shape gets all the attention, but the thickness of a sunglass frame changes an outfit just as much. A… 4 min 3 pieces

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Put in your face shape, your height or the dress code, and get a shape, a cut or an outfit.

01 The Quiet Watch: Why Case Size, Dial and Strap Decide the Look A good watch looks like part of the outfit, not a gadget on top of it. The difference is rarely price. It… Start → 02 Which Sunglasses Shape Suits Your Face: Contrast, Width and a Try-On Most advice on the right sunglasses comes down to one idea: set a frame against the lines already in your… Start → 03 Tonal Dressing: Why One Colour in Three Shades Looks Considered The outfits that look most considered in street-style galleries are often the ones with the fewest colours… Start → 04 What Black Tie and Cocktail Really Mean: A Dress Code Decoder Every dress code on an invitation is a short instruction about four things: hem length, fabric, shoes and… Start →

The Edit

The pieces our stories come back to most.

Round€46.70
Casio Heren Horloge 42mm MTP-1290D-1A2
Round case · 42 mm · Steel bracelet
from “Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit” Watch2Day
Budget€36.80
boohoo Dames Dubbelgeknoopte lange jas | Pruim | Maat: 40
Double-breasted · Long length · Wool-look · Plum
from “Single or Double-Breasted: What a Coat's Front Does to an Outfit” Boohoo
Sweet spot€99.60
M. Christian Lacroix double-breasted wool coat - BLACK - M
Double-breasted · Wool blend · Black
from “Single or Double-Breasted: What a Coat's Front Does to an Outfit” Desigual
Splurge€380
Marciano Double-Breasted Trenchcoat
Double-breasted · Trench cut · Black
from “Single or Double-Breasted: What a Coat's Front Does to an Outfit” Guess
Sweet spot€169.99
Dr. Martens - Aprile Chelsea
Ankle height · Chelsea style · Dark brown nubuck
from “Ankle, Mid-Calf or Knee-High: What a Boot's Height Does to an Outfit” Schuurman Schoenen
Budget€40.40
boohoo Dames Column Knee High Chunky Boots | Zwart | Maat: 39
Knee-high · Black · Column heel
from “Ankle, Mid-Calf or Knee-High: What a Boot's Height Does to an Outfit” Boohoo

Contents

BagsIt-bags and the everyday ones that copy them. 3 DenimCuts, washes and how stars wear them. 3 EyewearSunglasses shapes and who wears them best. 3 OuterwearTrench coats, leather jackets and blazers. 4 Red CarpetPremieres, galas and award-season looks. 4 Shoes & SneakersFrom loafers to the sneaker of the season. 4 Street StyleOff-duty outfits and airport looks. 4 Watches & JewelleryWatches, hoops and the finishing touches. 3

Editor's letter

How we shop

We start with the look and what makes it work. The pieces come after: a steal, a sweet spot and a splurge.

  1. 01Style only, never gossip. We write about clothes, cut and colour, not private lives or bodies.
  2. 02Picks are pieces in the same spirit, not the exact items worn, and no celebrity endorses them.
  3. 03Links are affiliate links and marked as sponsored. We may earn a commission, but your price doesn’t change.
  4. 04We only name a designer when the look was publicly credited.