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The style issueDecoded in 30 seconds

The look, decoded. Then found for less.

Red carpets, airport arrivals and off-duty uniforms, broken down piece by piece: why the look works, then pieces in the same spirit at three prices.

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FamescoopRed Carpet Satin, Velvet or Sequins: What Evening Fabric Does to a Dress Explainer · 4 min · 3 pieces Cover story · Red Carpet Satin, Velvet or Sequins: What Evening Fabric Does to a Dress Take one simple strapless gown and sew it in satin, velvet or sequins, and the cut stays the same while the look changes completely. The difference is what… Get the look Budgetboohoo Dames Plus fluwelen jurk met vierkante hals en corsetdetail | Mauve | Maat: 16€27.60 Sweet spotboohoo Dames Plus Premium Pailletten Wrap Jurk | Black | Maat: 16€45 SplurgeLange Satin Jurk€140 Read the story →

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FamescoopRed Carpet Satin, Velvet or Sequins: What Evening Fabric Does to a Dress Explainer · 4 min · 3 pieces Red Carpet · Explainer · 4 min Satin, Velvet or Sequins: What Evening Fabric Does to a Dress Take one simple strapless gown and sew it in satin, velvet or sequins, and the cut stays the same while the look changes completely. The difference is what each fabric does with…
02 Watches & Jewellery · Explainer Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit A watch's outline is the first thing people see: a circle reads calm, a square reads deliberate, a rectangle… 5 min 3 pieces 03 Eyewear · Explainer Grey, Brown, Green or Yellow: What Sunglass Lens Colour Does to a Look Sunglass lens colour does two jobs: it changes how the world looks to you and how your glasses look to… 4 min 04 Denim · Explainer Light, Mid, Dark or Black: What Jean Wash Does to an Outfit Two pairs of jeans with the same cut can sit in different dress codes. The difference is the wash: how light… 4 min 3 pieces 05 Bags · Explainer Soft or Structured: What a Bag's Shape Does to an Outfit A bag is the one piece of an outfit that hangs away from you and keeps catching the eye. Its shape behaviour… 4 min 3 pieces 06 Outerwear · Explainer How a Blazer Should Fit: Shoulder, Hem and Sleeve, Explained A blazer looks sharp, relaxed or borrowed depending on three things: where the shoulder seam lands, where the… 4 min 3 pieces

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Put in your face shape, your height or the dress code, and get a shape, a cut or an outfit.

01 The Quiet Watch: Why Case Size, Dial and Strap Decide the Look A good watch looks like part of the outfit, not a gadget on top of it. The difference is rarely price. It… Start → 02 Which Sunglasses Shape Suits Your Face: Contrast, Width and a Try-On Most advice on the right sunglasses comes down to one idea: set a frame against the lines already in your… Start → 03 Tonal Dressing: Why One Colour in Three Shades Looks Considered The outfits that look most considered in street-style galleries are often the ones with the fewest colours… Start → 04 What Black Tie and Cocktail Really Mean: A Dress Code Decoder Every dress code on an invitation is a short instruction about four things: hem length, fabric, shoes and… Start →

The Edit

The pieces our stories come back to most.

Round€46.70
Casio Heren Horloge 42mm MTP-1290D-1A2
Round case · 42 mm · Steel bracelet
from “Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit” Watch2Day
Sweet spot€45
boohoo Dames Plus Premium Pailletten Wrap Jurk | Black | Maat: 16
Sequins · Wrap front · Black
from “Satin, Velvet or Sequins: What Evening Fabric Does to a Dress” Boohoo
Budget€27.60
boohoo Dames Plus fluwelen jurk met vierkante hals en corsetdetail | Mauve | Maat: 16
Velvet · Square neck · Mauve
from “Satin, Velvet or Sequins: What Evening Fabric Does to a Dress” Boohoo
Splurge€140
Lange Satin Jurk
Satin finish · Long length · Black
from “Satin, Velvet or Sequins: What Evening Fabric Does to a Dress” Guess
Square€47.50
Casio Retro Vintage A168WEM-1EF Unisex Horloge 34mm 3 ATM
Square case · Digital display · Metal band
from “Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit” Watch2Day
Splurge€219.95
Tissot Couturier 41mm T035.617.11.051.00 Chronograph
Round case · 41 mm · Black dial
from “Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit” Watch2Day

Contents

BagsIt-bags and the everyday ones that copy them. 2 DenimCuts, washes and how stars wear them. 2 EyewearSunglasses shapes and who wears them best. 2 OuterwearTrench coats, leather jackets and blazers. 2 Red CarpetPremieres, galas and award-season looks. 3 Shoes & SneakersFrom loafers to the sneaker of the season. 2 Street StyleOff-duty outfits and airport looks. 2 Watches & JewelleryWatches, hoops and the finishing touches. 2

Editor's letter

How we shop

We start with the look and what makes it work. The pieces come after: a steal, a sweet spot and a splurge.

  1. 01Style only, never gossip. We write about clothes, cut and colour, not private lives or bodies.
  2. 02Picks are pieces in the same spirit, not the exact items worn, and no celebrity endorses them.
  3. 03Links are affiliate links and marked as sponsored. We may earn a commission, but your price doesn’t change.
  4. 04We only name a designer when the look was publicly credited.