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The style issueDecoded in 30 seconds

The look, decoded. Then found for less.

Red carpets, airport arrivals and off-duty uniforms, broken down piece by piece: why the look works, then pieces in the same spirit at three prices.

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FamescoopRed Carpet Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look Tool · 3 min · 3 pieces Cover story · Red Carpet Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look Colour is the first thing an evening look is read as, so choose one lead colour and keep everything else quiet. Pick a dress colour in the builder, swap the… Get the look Budgetboohoo Dames Satijn Maxi Jurk | Zwart | Maat: 38€24.30 Midboohoo Dames Square Neck Demask Sequin Maxi Dress | Smaragdgroen | Maat: 38€45 SplurgeMarciano Maxi Halternek Jurk€380 Read the story →

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FamescoopRed Carpet Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look Tool · 3 min · 3 pieces Red Carpet · Tool · 3 min Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look Colour is the first thing an evening look is read as, so choose one lead colour and keep everything else quiet. Pick a dress colour in the builder, swap the jewellery metal and…
02 Watches & Jewellery · Explainer Huggie, Mid or Statement: What a Hoop's Diameter Does to an Outfit A hoop earring draws a circle next to your face, and its diameter decides whether that circle is a quiet… 5 min 03 Eyewear · Explainer Full-Rim, Half-Rim or Rimless: What a Frame's Rim Does to an Outfit Most advice about sunglasses is about shape and colour, but how much rim sits around the lens changes an… 5 min 04 Denim · Tool Which Colours Sit Next to Your Jeans: A Denim Palette Builder Most people treat jeans as the neutral part of an outfit, but denim is a blue, and blue behaves like any… 4 min 05 Bags · Explainer Top Handle, Shoulder or Crossbody: What a Bag's Carry Does to an Outfit The same bag looks different depending on how you carry it. A top handle puts it in your hand, a shoulder… 5 min 3 pieces 06 Outerwear · Explainer Open, Belted or Knotted: What a Trench Coat's Belt Does to an Outfit A trench coat is really four coats: open, belted, knotted or tied at the back. The cut stays the same, but… 4 min 3 pieces

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Put in your face shape, your height or the dress code, and get a shape, a cut or an outfit.

01 Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look Colour is the first thing an evening look is read as, so choose one lead colour and keep everything else… Start → 02 Which Colours Sit Next to Your Jeans: A Denim Palette Builder Most people treat jeans as the neutral part of an outfit, but denim is a blue, and blue behaves like any… Start → 03 Cocktail, Black Tie or White Tie: What a Dress Code Asks of Your Dress An invitation that says "black tie" or "cocktail" is asking for three things: how long the dress is, what it… Start → 04 Small, Medium or Large: What a Sunglass Lens Width Does to an Outfit Inside the arm of every pair of sunglasses are numbers like 54-18-140, and the first one, the lens width in… Start → 05 Staggered Hems: How Far Apart Should Your Layers Sit? Two hems that almost match look like a mistake; two that sit clearly apart look planned. This piece explains… Start → 06 Stiletto, Kitten or Block: What an Evening Heel Does to a Dress The heel you choose changes how an evening dress hangs. A stiletto, a kitten heel and a block heel each give… Start →

The Edit

The pieces our stories come back to most.

Sweet spot€99.99
Tommy Hilfiger - Leather Mix Court Sneakers
Leather upper · Low top · White
from “Leather, Suede or Canvas: What a Sneaker's Upper Does to an Outfit” Schuurman Schoenen
Sweet spot€49.97
100% Cotton Jeans - BLACK - 32
100% cotton · Black · Denim
from “Rigid, Blend or Stretch: What Denim Fabric Does to a Jean's Shape” Desigual
Splurge€260
Helene Echt Leren Bucket Bag
Bucket · Brown · Cow leather
from “Hobo, Bucket or Tote: What a Bag's Outline Does to an Outfit” Guess
Round€46.70
Casio Heren Horloge 42mm MTP-1290D-1A2
Round case · 42 mm · Steel bracelet
from “Round, Square or Rectangle: What a Watch Case Shape Does to an Outfit” Watch2Day
Budget€24.30
boohoo Dames Satijn Maxi Jurk | Zwart | Maat: 38
Satin · Maxi length · Black
from “Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look” Boohoo
Splurge€380
Marciano Maxi Halternek Jurk
Green · 100% viscose · Halter neck
from “Black, Emerald or Champagne: What an Evening Dress's Colour Does to a Look” Guess

Contents

BagsIt-bags and the everyday ones that copy them. 8 DenimCuts, washes and how stars wear them. 8 EyewearSunglasses shapes and who wears them best. 8 OuterwearTrench coats, leather jackets and blazers. 8 Red CarpetPremieres, galas and award-season looks. 9 Shoes & SneakersFrom loafers to the sneaker of the season. 8 Street StyleOff-duty outfits and airport looks. 8 Watches & JewelleryWatches, hoops and the finishing touches. 8

Editor's letter

How we shop

We start with the look and what makes it work. The pieces come after: a steal, a sweet spot and a splurge.

  1. 01Style only, never gossip. We write about clothes, cut and colour, not private lives or bodies.
  2. 02Picks are pieces in the same spirit, not the exact items worn, and no celebrity endorses them.
  3. 03Links are affiliate links and marked as sponsored. We may earn a commission, but your price doesn’t change.
  4. 04We only name a designer when the look was publicly credited.